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Jean Baudrillard

Datum narození: 27. červenec 1929
Datum úmrtí: 6. březen 2007

Jean Baudrillard byl francouzský filosof, sociolog a fotograf. Jeho přínos spočíval především v rozvinutí postmoderní filosofie a poststrukturalismu, jeho jméno je dnes nejčastěji spojováno s teorií simulaker.

Je pochován na pařížském hřbitově Montparnasse.

„Pravými médii květnové revoluce 1968 byly zdi a graffiti, grafiky a transparenty v rukou, ulice, kde se vyměňovala slova – všechno to bylo spontánně napsáno, odesíláno a vraceno, v pohybu, na stejném místě a ve stejnou dobu, vzájemné i protichůdné.“

„We live in a world where there is more and more information, and less and less meaning.“ Simulacra and Simulation

„Smile and others will smile back. Smile to show how transparent, how candid you are. Smile if you have nothing to say. Most of all, do not hide the fact you have nothing to say nor your total indifference to others. Let this emptiness, this profound indifference shine out spontaneously in your smile.“

„Americans may have no identity, but they do have wonderful teeth.“

„The futility of everything that comes to us from the media is the inescapable consequence of the absolute inability of that particular stage to remain silent. Music, commercial breaks, news flashes, adverts, news broadcasts, movies, presenters—there is no alternative but to fill the screen; otherwise there would be an irremediable void.... That’s why the slightest technical hitch, the slightest slip on the part of the presenter becomes so exciting, for it reveals the depth of the emptiness squinting out at us through this little window.“

„The secret of theory is that truth does not exist.“ Fragments: Cool Memories III, 1990-1995

„There is nothing more mysterious than a TV set left on in an empty room. It is even stranger than a man talking to himself or a woman standing dreaming at her stove. It is as if another planet is communicating with you.“ America

„Everywhere one seeks to produce meaning, to make the world signify, to render it visible. We are not, however, in danger of lacking meaning; quite the contrary, we are gorged with meaning and it is killing us.“

„…sense of futility that comes from doing anything merely to prove to yourself that you can do it: having a child, climbing a mountain, making some sexual conquest, committing suicide.
The marathon is a form of demonstrative suicide, suicide as advertising: it is running to show you are capable of getting every last drop of energy out of yourself, to prove it… to prove what? That you are capable of finishing. Graffiti carry the same message. They simply say: I’m so-and-so and I exist! They are free publicity for existence.
Do we continually have to prove to ourselves that we exist? A strange sign of weakness, harbinger of a new fanaticism for a faceless performance, endlessly self-evident.“

„Philosophy leads to death, sociology leads to suicide.“

„Imagine the amazing good fortune of the generation that gets to see the end of the world. This is as marvelous as being there in the beginning.“

„Never resist a sentence you like, in which language takes its own pleasure and in which, after having abused it for so long, you are stupefied by its innocence.“ Cool Memories

„Postmodernity is said to be a culture of fragmentary sensations, eclectic nostalgia, disposable simulacra, and promiscuous superficiality, in which the traditionally valued qualities of depth, coherence, meaning, originality, and authenticity are evacuated or dissolved amid the random swirl of empty signals.“

„All societies end up wearing masks.“ America

„This is what terrorism is occupied with as well: making real, palpable violence surface in opposition to the invisible violence of security.“ Simulacra and Simulation

„the neighborhood is nothing but a protective zone- remodeling, disinfection, a snobbish and hygenic design- but above all in a figurative sense: it is a machine for making emptiness.“ Simulacra and Simulation

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